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Phoenix Build Expo 2026

Phoenix Convention Center - Phoenix, AZ

David Lesnick

David Lesnick

Founder | dimona.biz

Presenter bio

David Lesnick is a U.S. Navy veteran and spent 35 years as a financial advisor before founding Dimona Business Systems in Buckeye, AZ. Dimona helps trades contractors stop losing jobs to missed calls and slow follow-up.

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Wednesday, December 9, 2026 2:30 PM - 3:30 PM Room 154
Business Development

You're On The Job. Your Next Customer Is Calling Someone Else

Most contractors don't lose jobs on the work. They lose them in the gap between the phone ringing and the contract getting signed. This class walks through the four places jobs quietly slip away, shows attendees how to put a dollar figure on their own losses, and leaves them with three simple fixes they can start Monday. It's education, not a sales pitch.

Outline:

1. The Show of Hands. Who missed a call this week while on a job? Who called every one back within five minutes?

2. The Four Leaks. The unanswered call, the slow callback, the estimate that dies, and the past customer you forget.

3. Run Your Own Numbers. A live, on-your-phone exercise to estimate what one leak costs your business each year.

4. Plugging the Leaks. What a simple follow-up system looks like, shown through a real "you're on a roof at 2:14 PM" scenario.

5. Three Things to Do Monday. Practical steps any shop can start with, at no cost.

Attendees walk away with:

- A clear picture of where their shop is losing jobs

- A dollar figure for what it's costing them

- Three no-cost fixes they can put in place right away

- The Dimona Revenue Rescue Report

- A six pack of nurture emails that they can use the same day

Target audience: Contractors and trades owners in HVAC, plumbing, electrical, roofing and general contracting.

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